The idea was to collect the best spots (called smultronställen in Swedish - literally meaning ‘wild strawberry picking spots’), and showcase them on a site, where you could get inspired to take the step to rent a Sunfleet car. In a guide filled with easily accessible content, with a high finish, giving the current and potentially new customers at Sunfleet added value. Easily put in the context of the brand - linking you to your closest car pool location and giving you the driving-distance from that particular spot to your chosen destination.
The spots collected and photographed were amazing and now it was up to us to put this in a fully responsive and user friendly experience. We don’t take these things lightly and as always we put a lot of effort into the details, making a smooth and customized website. Through the browser API we could get your current position, and with a little help from Google Maps API we could calculate distances, depending on where you were.